Author

Seeing it from the Start



Before deciding to launch See Social, the founder spent over a decade in the digital & social media marketing in the MENA and North American regions.

  • Teaching Digital & Social Media Marketing to more than 300 SME's for a Canadian Economic Development Initiative

    He earned a wealth of practical, real-world experience after working for the Canadian Federal Government (Industry Canada) wherein he spearheaded a Canadian Federal Government Economic Development Initiative in partnership with Nova Scotian universities to deliver digital and social media marketing training to more than 300 small and medium sized enterprises within only a 3-year period!

  • Working as Social Media Manager for the World's Biggest Online Food Ordering Companies

    He also implemented and managed a social media department for arguably the world's biggest food delivery platform (Delivery Hero Middle East) to integrate and manage three of their acquired Middle East brands (Talabat.com, Foodonclick.com and ifood.jo) helping towards an increase of online orders and acquisitions by more than 60%.


  • Working Closely with Global Beauty Brands such as Chanel, Dior and Gucci to Handle their Social Media in MENA

    Lastly, he initiated creative social media concepts for global beauty brands (e.g. Chanel, Dior, Gucci, Estee Lauder, etc.) while he worked for the Middle East's largest multinational retailer (Alshaya Group) helping towards an increase in sales by 20% (YOY) and acquisition of 300K media fans.



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